![](\"https:\/\/www.staging-artefact.digitalseeder.com\/wp-content\/uploads\/2020\/03\/Chinese-shopper_1158x720.jpg\" "\\"data-driven\\"")
<\/span><\/div><\/div><\/div>NEWS \/ CHINA<\/p>\n<\/div>
2 March 2020
\nAgency will handle official channel of LVMH Group with immediate effect<\/p>\n<\/div><\/div><\/div><\/div><\/div>
\u00a0<\/span> Prior to this win, Artefact had worked with LVMH Group on a social program during the China International Import Exhibition (CIIE) in October 2019. As part of that assignment, Artefact created a series of WeChat posts promoting the brand at the event, including an interactive mobile page (locally known as an H5 page), introducing the group and its brands, which include <\/span>Mo\u00ebt & Chandon, Hennessy and Louis Vuitton<\/span>.<\/span><\/p>\n Speaking about the win, Mike Zhu, Managing Director at Artefact China, said: \u201cSocial channels like WeChat are becoming increasingly important in helping western brands extend their reach into China. As the owner of some of the world\u2019s most desirable brands, we\u2019re looking forward to helping LVMH produce innovative campaigns for this channel, and crucially, extract value from the data they collect to build better connections with consumers. We can\u2019t wait to get started.\u201d<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":" Agency will handle official channel of LVMH Group with immediate effect<\/p>","protected":false},"author":[216],"featured_media":9857,"template":"","meta":{"_acf_changed":false},"news-category":[2821],"news-language":[311],"class_list":["post-9518","news","type-news","status-publish","has-post-thumbnail","hentry","author-artefact","news-category-news-asia","news-language-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/staging-artefact.digitalseeder.com\/nl\/wp-json\/wp\/v2\/news\/9518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-artefact.digitalseeder.com\/nl\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/staging-artefact.digitalseeder.com\/nl\/wp-json\/wp\/v2\/types\/news"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging-artefact.digitalseeder.com\/nl\/wp-json\/wp\/v2\/media\/9857"}],"wp:attachment":[{"href":"https:\/\/staging-artefact.digitalseeder.com\/nl\/wp-json\/wp\/v2\/media?parent=9518"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/staging-artefact.digitalseeder.com\/nl\/wp-json\/wp\/v2\/author?post=9518"},{"taxonomy":"news-category","embeddable":true,"href":"https:\/\/staging-artefact.digitalseeder.com\/nl\/wp-json\/wp\/v2\/news-category?post=9518"},{"taxonomy":"news-language","embeddable":true,"href":"https:\/\/staging-artefact.digitalseeder.com\/nl\/wp-json\/wp\/v2\/news-language?post=9518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nArtefact China has won the account management duties of LVMH Group\u2019s official WeChat account in China. As part of the win, Artefact will handle all content posting and channel management for the world\u2019s largest luxury goods company. Artefact will begin work with immediate effect.<\/p>\n