Wie gelang es einer Premium-Kosmetikmarke, ihre "Zombie-Produkte" innerhalb weniger Wochen deutlich zu reduzieren, die Sichtbarkeit im Katalog zu steigern und die Traffic-Kosten drastisch zu senken? Dieser Artikel beleuchtet den strategischen Einsatz von AI, der dies ermöglichte.
Während Unternehmen sich beeilen, AI in die Praxis umzusetzen, stellen die meisten fest, dass ihre data-Infrastruktur nie für autonomes Schlussfolgern ausgelegt war. Heute entfallen bis zu 80 % der AI-Implementierungszeit auf die Aufbereitung von data-Daten und die Schemaanpassung – ein Symptom für Infrastrukturen, die auf Speicherung ausgelegt sind, nicht auf Verständnis. Ohne eine Grundlage, die Beziehungen und Bedeutungen erfasst, bleiben Agenten zwar leistungsstark, aber blind. Da AI-Agenten zu aktiven Teilnehmern in Unternehmensworkflows werden, verändern sich Art und Umfang der data-Abfragen.
Many industries sell into highly fragmented ecosystems composed of thousands of small, independent outlets spread across cities and regions - whether it is a global beverage company supplying high-end F&B venues or a local bank selling EDC terminals to micro-SMEs in an emerging market.
Assortment optimization is a critical process in retail that involves curating the ideal mix of products to meet consumer demand while taking into account the many logistics constraints involved. The retailers need to make sure that they offer the right products, in the right quantities, at the right time. By leveraging data and consumer insights, retailers can make informed decisions on which items to stock, how to manage inventory, and what products to prioritize based on customer preferences, seasonal trends, and sales patterns.
In a luxury industry focused on creativity and made-to-measure products, AI can transform professions and preserve values. Interview with Édouard de Mézerac (H.06), CEO of Artefact.
Vincent Luciani, co-founder and Executive Chairman of Artefact, emphasizes that artificial intelligence (AI) must be concretely integrated into a company's collective processes, if it is to deliver real productivity gains. The entrepreneur will be taking part in the MKIA, an event organized by Maddyness and dedicated to AI, at the Salle Gaveau in Paris, on Tuesday April 29.
Julien Ho-Tong holds a Master of Engineering in Applied Mathematics from INSA Lyon, and a Master of Science in Strategy & Analytics from Université Paris Dauphine.Before joining Artefact in January 2023, Julien worked at Accenture Strategy for 12 years where he was leading Data & AI Strategy for France.Julien has led more than 70 missions advising CXOs from private and public organizations across the world. He has strong expertise in Data & AI Governance (incl. AI Act), Business & AI Strategy, Data & AI ExCom acculturation, Sales & Marketing (market assessment, sales allocation, incentive schemes, CLTV optimization...), Data Monetization, and M&A. Julien has worked in several industries such as Energy & Utilities, CPG, Luxury, Retail, Telco & Media, Lifescience, Hospitality, Industrials.
A Chief AI Officer: What’s the Role? Is this new position destined to disappear once AI is fully integrated into the company, or will it become a permanent fixture? Who is best suited for the role? Here are our insights.
AI may be making the headlines, but Vincent Luciani is keeping a relatively low profile. Yet his company, Artefact, is a true success story from which many entrepreneurs can draw inspiration.As a child, Vincent Luciani was passionate about chess. Although he often won against his little friends, he systematically lost out to the first artificial intelligences. “So, from an early age, I was confronted with AI,” smiles this pragmatist, for whom the best way to dominate it... is to create it. AI may be making the headlines, but Vincent Luciani is keeping a relatively low profile. Yet his company, Artefact, is a true success story from which many entrepreneurs can draw inspiration.As a child, Vincent Luciani was passionate about chess. Although he often won against his little friends, he systematically lost out to the first artificial intelligences. “So, from an early age, I was confronted with AI,” smiles this pragmatist, for whom the best way to dominate it... is to create it.
